The simple formula for understanding how to earn money with Google Adsense is; Revenue = Traffic * CTR * CPC.
Traffic means the amount of your daily page views or the amount of those who visit your site daily.
CTR means Click Through Rate i.e. how many of your visitors are clicking ads. This depends how on your site is Adsense – optimized.
CPC means Cost Per Click. Different words have different costs, some can be about $0.01, and some are over $10.
Follow the step below to increase your CTR;
• Instead of 468 x 15 link unit under your page header, put 300 x 250 rectangles and make the links blue. Yes, people simply expect free links to be blue. Make ads URL color match text color.
You can also have a look at the following blogs for more on how to increase your Google Adsense click through rates.
That’s all. As simple as A, B, C, and so make your changes right now! If you experience your CTR increase after doing this, believe me you will.
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